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Saturday, October 17, 2026
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I Am the King of the Common Cold – and I Can Share with You Ways to Prevent It

Around this period a year ago, I found myself on a TV programme in the company of three performers. There was a hip-hop artist with Ghanaian roots, a well-known pop singer, and an acclaimed classical singer. The coldest season was upon us. The previous evening, I attended a longtime friend's 60th birthday, packed into a local bar's party area in the Surrey region. It had been a good night, but now, just for something to say, I questioned ways to dodge the common cold as numerous attendees were players in a symphony of coughs, sneezes, snuffles and nose-blows. On a side note, how come some people have nose-blows like trumpets, and some do not? A topic for future discussion.

Their Take of the Singers

Upon referencing the party, these three musicians backstage at the TV studio did two things. To begin with, they edged away from me. Second, they started a passionate debate on how to avoid catching colds and this expected because of their careers was a major concern for them. I get that, but I'm also deeply invested – I must avoid colds at all costs as my symptoms are harsher than most. I don’t have a medical certificate to confirm this, but I know it to be true. My illnesses drag on. My nasal passages are more congested, my throat feels rougher, my coughs are harsher, more persistent and seem infinite. Those at home, alert to the initial throat noises indicating trouble ahead, sometimes banish me or leave themselves. During my time hosting football on TV, my teammates behind the scenes learned to recognize the signals. “Headphones off!” the studio director would holler to his team to avoid auditory overload, blowing the wiring in their headphones.

Managing Stuffy Noses

Regarding my nasal issues, don’t start me. Sprays, drops, even the electric shock of fumes of boiling plum brandy my mom advocates … they help briefly before admitting defeat. And there’s nothing as pitiable as a Midlands dialect spoken without the benefit of air passing through the nostrils. That is, it can sound nasal even normally. On the plus side, it draws pity, which isn't ideal. In my first year away at university, away from my mum and her medicinal brandy, the cleaning staff at our accommodation felt sorry for me. “I’ve got just the thing for that, you dear. Be right back.” She was very lovely, with a strong Irish accent, and very insistent that I ate the peeled, raw onion she offered me in bed. She monitored my consumption. Goodness gracious. Didn’t achieve anything, sadly, except for upsetting my stomach and leaving my breath foul.

The Mezzo-Soprano’s Cold Avoidance Regime

Therefore, I hate colds and am convinced prevention beats cure that traditional or modern, are ineffective. I listened intently together with the other artists when the mezzo-soprano walked us through her cold avoidance regime. With forthcoming bookings to sing for her supper over Christmas, she approached it with great diligence. She instructed us to apply hand sanitiser on the hour, every hour during the cold months from what I gathered in addition, there were special precautions required when it came to parties and what not. Before any event, she advised several sprays of a nasal spray up each nostril – regardless of symptoms. Extreme. It appealed to me. And, get this, she insisted on following it up after the party with another couple of squirts of the solution.

The Results

I was in. And I can report I remained cold-free. There were downsides: the numerous products I purchased, misplaced, reacquired, located, etc. Plus the frustrating time when you discover you've crushed the hand sanitizer you left in your back pocket and it's leaking all over. Still, an acceptable trade-off. With winter returning, I’m re-armed to the teeth with her prevention arsenal. I'm prepared to combat.

TO
By

Todd Ortiz

A tech journalist and digital strategist with over a decade of experience covering emerging technologies and consumer electronics.

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