On Thursday evening, amid swirling speculation regarding the Brown University gunman, the network's Kaitlan Collins used social media, pointing out the conflicting information and guiding the public to her network’s 9pm newscast.
While the network is hardly a perfect news source, her words rang true for numerous observers. It remains one of the organizations where one can locate grounded and mostly dependable reporting – notably during crises such as the one developing near a New Hampshire storage facility.
A Precarious Position During a High-Stakes Struggle
Yet the news network, now middle-aged, finds itself in a vulnerable position as two huge media empires vie for ownership of its corporate owner, Warner Bros Discovery.
No matter the result, the destiny of CNN has turned into a high-risk game of mergers and acquisitions, not as a question of what serves the information-seeking public.
“Here is one more case of the profound systemic issues with roots in decades of governmental choices,” noted Victor Pickard, author of “Democracy Without Journalism?” and a professor of media policy at the Penn.
The conjecture about who will own Warner Bros Discovery – will it be Netflix or Paramount Skydance? – overlooks a larger point.
“It gets presented as a financial tale with influential figures as the main characters, but there is very little discussion of the societal benefit,” Pickard explained.
The Additional Factor: Political Influence
This situation is complicated by Donald Trump’s longstanding stance about a network he has frequently denounced as perhaps his chief “fake news” adversary.
Recall the cries of “CNN sucks!” at his rallies, his team's disciplinary withdrawal of reporter Jim Acosta’s press credentials, or his sparring with Collins in White House briefings.
Trump now claims that the network requires new ownership. You can read that as ownership that will protect him from journalistic oversight. That is one reason why he seems to come down on the side of Paramount Skydance, which has made a unsolicited offer.
He has grounds to like that bidder more. For one thing, it is led by David Ellison, son of the ally of Trump Larry Ellison, one of the world’s richest people.
Paramount, parent of CBS News, also recently installed the right-leaning Bari Weiss, famous for her “anti-woke” beliefs, as the editor-in-chief of that venerable news network.
An Outcome of Further Uncertainty
It is important to note, if Netflix prevails, CNN and other cable outlets would first be carved out into a separate entity. Such a move could be a welcome development to many at the network, but it’s far from a guarantee of stability. That arrangement could position CNN for yet another acquisition. There is no finish line.
In the view of Timothy Wu, a lot of this is against the law, anyway. The well-known analyst of big tech’s dominance wrote recently that competition laws should disallow both deals.
“Each proposed deal would be detrimental to the country, and both should be challenged by regulators,” Wu argued.
The Fundamental Issue and a Path Forward
Whatever happens regarding CNN, the underlying crisis persists.
“Our current system is a profoundly anti-democratic system, but we must resist the belief that change is impossible,” Pickard emphasized. Regulatory choices – dating back to the 1930s and 1940s – helped to create this overly commercial monster, and new policy decisions can address it.
Can reform occur in an era where the top communications regulator won’t even affirm that the agency is independent? Reform is highly improbable now, but that is not to say it will be impossible forever.
Policies that bolster independent news organizations, reinforce local journalism, fund public media, and outlaw the consolidation of media power in a handful of hands are within reach – they are necessary for a robust democracy.
When it comes to media ownership, bigger isn’t better. And news organizations such as CNN cannot be pawns in the latest merger game.