The platform is rolling out a new feature that allows them to reduce the quantity of artificial intelligence-produced content appearing in their streams. This step comes as the service disclosed that it presently contains more than 1 bn AI-generated clips.
Testing and Rollout
The new functionality is undergoing trials over the next few weeks before a full-scale release. This development comes amid a surge in content created by AI, spurred by recent video-generation tools.
The Broader AI Trend
It has been noted that approximately 10% of the quickest rising video streams on another major platform primarily display AI-generated videos. A significant portion of this material is deemed mass-produced AI material, a label for inferior, factory-style content that is typically absurd or surreal.
“We know from our community that many people appreciate content created using AI tools, including digital art to educational videos, and we aim to offer the community the power to increase or decrease of that, depending on their own choices,” said a company executive.
AI on the Platform
The platform disclosed that there are presently 1.3 billion videos on its service identified as AI-generated. Collectively, more than 100 mn pieces of content are submitted to the app daily, making AI content a relatively small part of its overall inventory.
User Control Features
Members will be able to limit or boost the volume of AI content they watch by accessing the “manage topic” feature in the application and choosing “AI-generated content”. Additional categories that can already be modified under the tool encompass current affairs, style, cosmetics, and movement.
Platform Guidelines
The platform’s guidelines mandate users to tag convincing artificially created content, and it prohibits dangerous AI impersonations of well-known individuals or emergencies. Any authentic-looking AI video that is without a tag can be deleted under its user guidelines.
In addition, the service will from now on apply an AI-generated tag to content created with its own AI tools, or identified by an cross-platform project for identifying content made by AI. This action is designed to deter users from attempting to circumvent the disclosure requirement.
Educational Initiatives
The company is additionally launching a two million dollar educational fund for specialists and organizations to produce informative material about ethical AI use. This project will benefit charitable organizations focused on teaching programming and robotics.
Platform Protection
TikTok has defended its moderation strategy, amid controversy over proposals to lay off numerous safety staff in Britain. It is set to eliminate a significant number of roles in its content moderation division in London, with labor groups and digital protection specialists expressing worry that staff are being displaced by machine-led review.
A trust and safety lead clarified that staff-based oversight would still have a role, but artificial intelligence can safeguard staff by removing the most distressing content prior to it is viewed by staff. TikTok stated a significant reduction in explicit and harmful content seen by content reviewers over the last 12 months due to the use of its automated systems.
It is vital to integrate humans and technology to maintain a secure environment,” the executive stated. “We’ll have humans as part of that process, but we also think it’s highly necessary to limit contact with harmful content as rapidly, which is where a significant AI assistance is making a difference process content quickly.”
